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How to be a preferred accommodation on Booking.com?
How to be a preferred accommodation on Booking.com?

Preferred programme, more visibility, more clients

Emilia avatar
Written by Emilia
Updated over a week ago

The first thing you should know is that the Preferred Accommodation Program is reserved for only 30% of the accommodations that are advertised on Booking.com.

This exclusive program gives accommodations more visibility, so Preferred Accommodations is benefit from up to 40% more bookings.

How can your accommodation be Preferred?


It's really easy, to join the program you have to access Booking.comUpgrade Opportunities → Preferred Accommodation Program

Only if your performance and feedback score are green will you be able to join the program.

What are the advantages of the Preferred Accommodation Program?

Get the seal of approval

Booking.com will add a thumbs up icon to your listing. This seal means that both Booking.com and your guests love the service, quality and value for money you offer.

Get more visibility

In addition to the icon, you will enjoy a boost in search results. So, members of the program receive, on average, 65% more visits to the page worldwide.

Get more clients

The more customers see you, the more bookings you will receive. Preferred Accommodations can increase your reservations up to 40%.

Do you want more visibility?

Other links of interest:

You can consult our entire knowledge base ordered by collections, and see everything that our plans can offer you.

We also invite you to visit our blog and YouTube channel where you will find webinars and news with general content from the sector.

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